Two different things get called "social media marketing". One is keeping your pages and website running properly. The other is paid advertising that brings you customers. They cost very different amounts, and this page is clear about both.
Social media & website management: PKR 15,000 per month
This is the complete fee. There is no advertising budget on top, because this service does not run ads.
| What you pay | What you get |
|---|---|
| PKR 15,000/month | Page handling and consistent posting across your platforms, designed graphics, caption writing, video editing for Reels and short-form, story content, comment and message monitoring, plus ongoing website upkeep |
One package, not a ladder of tiers. We found that splitting social media and website upkeep into separate prices just made the decision harder for clients who needed both anyway.
What is included
Social media side
- Day-to-day handling of your Facebook, Instagram and TikTok profiles
- A planned content calendar, published consistently rather than in bursts
- Designed graphics and written captions, on-brand
- Video editing: your raw footage cut into Reels, TikToks and short-form
- Story content and higher posting frequency where it suits the brand
- Comment and message monitoring during working hours, so enquiries do not sit unanswered
Website side
- Keeping services, products, prices and contact details current
- Adding and updating pages as your offering changes
- Uploading new work, photos and testimonials
- Routine checks that forms, WhatsApp buttons and links still work
Video editing covers footage you supply. Arranging a professional shoot is quoted separately, as are new website builds and redesigns.
What this does, and what it does not
Management keeps your business looking active and credible. When someone hears about you and checks your Instagram or website, they find a real, running business rather than a page last updated eight months ago. For a lot of Pakistani businesses that is exactly the gap, and PKR 15,000 a month closes it.
What it does not do on its own is produce a reliable flow of leads. Organic reach on Facebook and Instagram is a fraction of what it once was, and consistent posting alone rarely fills a sales pipeline in 2026.
We would rather say that plainly than sell you a posting package and let you conclude four months later that digital marketing does not work.
If you need leads, that is advertising
Paid advertising is a different service with a different price.
| Management | Meta Ads | Google Ads | |
|---|---|---|---|
| Monthly fee | PKR 15,000 | From PKR 35,000 | From PKR 45,000 |
| Ad budget | None | Separate, paid to Meta | Separate, paid to Google |
| Purpose | Presence and credibility | Leads and sales | Leads and sales |
| Outcome | An active, professional presence | Enquiries at a known cost per lead | Enquiries from active searchers |
Many clients run both. Management keeps the profile and website credible; ads do the selling. Ads also convert better when the business behind them looks established, so the two support each other.
What is not included
Professional photography and video shoots, paid ad management, influencer fees, UGC creator payments and new website builds are all separate. If your sector genuinely needs produced video to work, we will tell you before you start rather than in month three.
Frequently asked questions
How much do social media management packages cost in Pakistan?
PKR 15,000 per month, covering social media management and ongoing website upkeep together. There is no advertising budget on top, because this service does not run ads.
What is the difference between social media management and social media marketing?
Management means running your pages: posting, content, video editing and replying to messages, at PKR 15,000 per month. Marketing usually means paid advertising, which drives leads and starts at PKR 35,000 per month plus ad budget. Management builds presence; advertising brings customers.
What does the website management part cover?
Keeping your services, prices and contact details current, adding or updating pages, uploading new work and testimonials, and checking that forms and WhatsApp buttons still work. New builds and redesigns are separate projects — see our website and Shopify cost page.
Is video editing included?
Yes. We edit footage you supply into Reels, TikToks and short-form video. Arranging a professional shoot is quoted separately.
Will social media management bring me leads?
It builds presence and credibility, but organic posting alone rarely produces a reliable flow of leads in 2026. If leads are the goal, paid advertising is the service you need.
Which platforms do you manage?
Facebook, Instagram and TikTok are the most common for Pakistani businesses. LinkedIn is available where the audience is B2B.
Do you create the content or do we supply it?
We create graphics and write captions. For video, you supply the raw footage and we edit it. For sectors that need produced video, we say so up front.
Can we combine management with ads?
Yes, and most clients getting real results do. Management keeps the presence credible, ads drive the enquiries, and ads convert better when the business looks established.
Is there a contract?
No. We work month to month.
Work out which one you need
Tell us whether you want presence or leads, and we will tell you which service fits and what it costs. If posting alone will not get you what you are after, we will say so.
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