I'm Zain,
I Scale
Brands to
New Heights
Founder of SolutionByz. Performance marketer, Shopify expert & brand builder helping Pakistani and global brands grow predictably through data-driven advertising, SEO, and conversion-focused strategy.
The Person
Behind the Results
I'm Zain Bin Zaka, founder of SolutionByz and a performance-first digital marketing strategist based in Lahore, Pakistan. I started this agency with one obsession: delivering real, measurable business outcomes — not vanity metrics.
Over 5 years, I've scaled 120+ brands across Pakistan, UAE, and the UK — from D2C fashion to real estate, from travel to organic wellness. My approach combines data science precision with creative instinct, built on a deep understanding of both Pakistani consumer psychology and global digital platforms.
Whether it's building a Shopify store from scratch, engineering a Meta Ads funnel that 4x's ROAS, or crafting an SEO strategy that compounds for years — I bring the same intensity and accountability to every project.
Experience
Full-Spectrum Digital
Growth Services
Every service is delivered personally with senior expertise — no juniors, no outsourcing.
Meta Ads
Full-funnel Facebook & Instagram campaign architecture — prospecting, retargeting, and dynamic product ads that consistently deliver 3-5x ROAS.
- Creative strategy & production
- Audience research & segmentation
- A/B testing frameworks
- Weekly reporting & optimization
Shopify Development
High-converting, blazing-fast Shopify stores built with premium UX and conversion optimization baked in from day one.
- Custom theme development
- CRO & UX optimization
- Speed & Core Web Vitals
- App integrations & setup
SEO & Content Strategy
Long-game organic growth. Technical SEO audits, keyword strategy, content calendars, and link building that compounds over time.
- Technical SEO audit
- Keyword & competitor research
- On-page optimization
- Content strategy & writing
Branding
Complete brand identity systems — from logo and visual language to brand guidelines and positioning strategy that makes you unmissable.
- Brand strategy & positioning
- Visual identity system
- Brand guidelines
- Social media templates
Social Media
Results-driven social media management across Instagram, TikTok, LinkedIn, and Facebook with content that builds community and converts.
- Content calendar & creation
- Community management
- Growth strategy
- Analytics & reporting
Content Strategy
Strategic content ecosystems that attract, nurture, and convert — from blog and YouTube to email sequences and UGC campaigns.
- Content audit & gap analysis
- Editorial calendar
- UGC & influencer strategy
- Email marketing sequences
Brands I've Transformed
Real results from real campaigns. Every number is verified, every strategy replicable.
Challenge
Arshaé was spending Rs 800K/month on Meta Ads but averaging only 1.2x ROAS — barely covering costs. Their creative was beautiful but not built for conversion. Targeting was too broad. The funnel had no retargeting structure.
What I Did
- Rebuilt the entire campaign architecture with a 3-tier funnel (cold, warm, hot)
- Produced 8 new conversion-focused video ads emphasizing luxury & exclusivity
- Implemented dynamic product retargeting with abandoned cart sequences
- Rebuilt their Shopify product pages for mobile conversion (2.1s load time)
- Narrowed targeting to high-income lookalike audiences + interest stacking
Result
Within 90 days: ROAS climbed from 1.2x to 4.2x, CPA dropped 62%, and monthly revenue grew 180%. Arshaé expanded to UAE market in month 4, now running profitable campaigns in 2 countries.
Challenge
Yoza had great products but zero social presence. No paid strategy, no content framework, no funnel.
What I Did
- Produced 12 UGC-style short videos with authentic Pakistani creators
- Designed a multi-channel strategy: TikTok organic + TikTok ads + Meta retargeting
- Built a content calendar with educational, testimonial, and entertainment content mix
- Created email capture funnels via lead magnets and giveaway campaigns
- Optimized Shopify store for mobile-first UX with trust signals and social proof
Result
Went viral twice in 3 months. Monthly revenue grew 5x. Email list grew from 200 to 8,400 subscribers. Two products sold out. ROAS across Meta campaigns averaged 3.6x.
Challenge
Building a premium agency brand in a crowded market where most agencies compete on price.
What I Did
- Built a content-first SEO strategy targeting high-intent Pakistani business keywords
- Designed and developed the entire website on Shopify with premium UX
- Created case study content system and testimonial acquisition process
- Ran selective Meta Ads campaigns for lead generation at Rs 650 CPL
- Built referral and partnership network with complementary agencies
Result
Grew from 0 to 120+ clients, 98% retention rate, Rs 2M+ total ad spend managed. Ranked on page 1 of Google for major target keywords.
Challenge
Haramzone had zero digital presence and needed immediate, qualified lead flow at a sustainable cost.
What I Did
- Built Google Ads campaigns from scratch — Search & Display targeting Hajj/Umrah keywords
- Designed a high-converting landing page optimized for religious audience trust signals
- Implemented WhatsApp CTA integration for immediate lead capture
- Set up call tracking and CRM integration for lead quality measurement
- A/B tested 6 ad headlines and 4 landing page variants in first 2 weeks
Result
400+ qualified leads in the first 30 days at Rs 680 per lead. 18% conversion rate from lead to booking. 3.2x ROI on total ad spend in first month.
5 Years of
Measurable Impact
Every number below represents a real business outcome — revenue generated, leads delivered, or brands transformed.
Start Your Success Story →What My Clients Say
SolutionByz completely transformed our Facebook campaigns. Within 8 weeks we went from burning money to a consistent 4x ROAS. Zain and the team are incredibly strategic — not just button clickers.
Our real estate project needed qualified leads fast. SolutionByz delivered 400+ leads in the first month at a fraction of what we'd been spending on traditional marketing. Game changers.
The TikTok UGC strategy was brilliant. We went viral twice in 3 months and monthly revenue went 5x. Finally an agency that understands Pakistani consumers AND global platforms.
Switched from another agency that gave us flashy reports but no real results. SolutionByz immediately identified 3 major issues, fixed them, and our CPA dropped 58% in 6 weeks.
Weekly reports that actually make sense, a team that responds within hours, and results that speak for themselves. Exactly what we needed after years of disappointing agency relationships.
They built our entire Google Ads setup from scratch and we were profitable within 2 weeks. The SEO work has been building solid organic traffic month over month. Highly recommend.
Let's Build Your
Growth Engine
Book a free 30-minute strategy call with me. I'll audit your current marketing, identify the biggest revenue opportunities, and give you a concrete roadmap — completely free, no pressure.